Atlas Eletrodomésticos presents new ranges of stoves at Eletrolar Show & Latin American Electronics 2019
During Eletrolar Show & Latin American Electronics, Atlas and Dako present their new range of stoves
In its eighth participation in the Eletrolar Show & Latin American Electronics, Atlas was present bringing news to the public and diversifying its product mix. According to Clóvis Simões, commercial director of the company, the main highlights are releases for the Dako and Atlas brands.
Dako’s big show this year was the Supreme range of stoves, which incorporates technology, innovation and modernity to meet consumer expectations. Inspired by the old models, the range is available in three versions: Dako Supreme, Dako Supreme Glass and Dako Supreme Timer Glass, designed for agility and simplicity in the kitchen.
The second highlight, Atlas brand launch, was for the Tropical Glass line, focused on consumers looking for more affordable glass table models. According to the company, its presence in the Brazilian market is already 60%, leading in revenue in the category of five burners.
For the second half, the company brings positive perception of opportunities. According to Simões, the successful closing of July signals that the coming months of 2019 will be promising for the company.