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Eletrolar Show & Latin American Electronics 2019

The fair adds other initiatives: Latin American Mobile Electronics, Latin American Electronics International Trade Show, Bazaar Home Show, and Latin American Housewares. Great business opportunities are open.

In competitive and challenging times, a business fair enables companies to give their products and services greater visibility to Brazilian and foreign purchasing professionals in a space where both sides are face to face. Benefits go beyond because there are many opportunities for relationships, which results in the gain of new clients. Participating in a fair like Eletrolar Show is an optimized experience that yields good results.

Since its inception, Latin America’s largest B2B trade show for consumer electronics, home appliances, mobile phones, IT and housewares concentrated positive figures. In four days, it receives more than 29,000 executives representing 30,000 points of sale throughout Brazil and is the most advertised trade show in the media. “We increase our investment every year to expand qualified attendance,” says Carlos Clur, President of the Grupo Eletrolar, organizer of the fair and that sponsors the travel of buyers from big regional networks without headquarters in São Paulo and coming from others South American countries.

This year, there are 700 brands and 10 thousand products, with a lot of added technology. To take advantage of this diversity, in this issue we bring a story with tips for exhibitors and buyers to better enjoy everything the event offers. Eletrolar Show innovates with the Artificial Intelligence Isummit, a meeting on the importance of AI for retail.  “The fair reinvents itself every year to follow the transformations of the world of today, which change behaviors and ways of doing business,” says Carlos.

Latin American Mobile Electronics, which highlights the categories of mobile devices, accessories, virtual and augmented reality, Latin American International Trade Show, with international exhibitors, Bazaar Home Show, and Latin American Housewares, with distinct household items, decoration, and gifts, take place along with Eletrolar Show. The following pages include the participating companies, their products and services, as well as the information about parallel fairs. Great business opportunities are open.

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