RECYCLING OF ELECTRONICS: NOW IT’S FOR REAL!
by Leda Cavalcanti It took a while, but the decree arrived and is in effect. It is a big challenge,
2021 PRESIDENTS SPECIAL INTERVIEWS
by Leda Cavalcanti and Dilnara Titara The abrupt halt in activities caused by the pandemic in 2020 put obstacles that
2021 PRESIDENTS SPECIAL INTERVIEWS
By Leda Cavalcanti and Dilnara Titara The abrupt halt in activities caused by the pandemic in 2020 put obstacles that
2021 PRESIDENTS SPECIAL INTERVIEWS
By Leda Cavalcanti and Dilnara Titara The abrupt halt in activities caused by the pandemic in 2020 put obstacles that
2021 PRESIDENTS SPECIAL INTERVIEWS
By Leda Cavalcanti and Dilnara Titara The abrupt halt in activities caused by the pandemic in 2020 put obstacles that
Elgin enters in the world of small appliances
By Leda Cavalcanti With 70 years of activity and present in most Brazilian houses, Elgin has as a great characteristic
Personal Care: Hair products. The ideal moment to invest in your self-esteem
By Dilnara Titara Vanity is inherent in all women, regardless of age or stage in life. Although their female responsibilities
Microwaves: technology that drives sales
By Leda Cavalcanti Supported by the positive sales figures it obtained throughout the past year, the microwave category is preparing
Smartphones: Sales shine again!
By Leda Cavalcanti Regardless of their profile, all mothers want to win a smartphone. This is a fact. It is
GfK Analysis: 2021 is still unknown
By Leda Cavalcanti The year 2021 started with two “Brazils”, one formed by consumers from the middle and upper classes,
Premium televisions: immersion, connectivity and entertainment
By Dilnara Titara The investment in premium televisions has been gaining ground in the national market, especially in the last
Dossier – Portable Heaters and Fireplaces
Products that heat and decorate rooms, heaters and fireplaces, including ecological ones, symbolize the most cozy in the winter months.