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 ARTICLE – ELETROS
Content in English

ARTICLE – ELETROS

Promoting sustainability: alternatives for accessing efficient appliances

José Jorge do Nascimento Jr.
President at the National Association of Manufacturers of Household Products (ELETROS)

The energy transition towards a cleaner and more sustainable matrix is an urgent necessity worldwide, and Brazil is no exception.

Dependence on fossil fuels and the emission of greenhouse gases have driven the search for renewable energy sources and cleaner industrial processes.

However, this transition cannot be achieved solely through energy generation. It is also crucial to consider the final consumption and efficiency of household appliances in this equation.

The national industry offers a growing range of products that are more efficient in terms of water and energy consumption, but the Brazilian population often faces challenges in accessing them.

A policy of stimulation built by the government and industry is the solution to overcoming this obstacle. There are various possible models, such as tax incentives, trade-in programs, subsidies for low-income families, and even public awareness campaigns about the environmental and economic benefits of these products.

Implementing these measures will not only promote the adoption of more sustainable practices by the population but also drive the national industry to further invest in innovation and green technology.

It is essential for Brazil not only to establish robust energy efficiency regulations but also to implement measures that encourage access to more efficient electro-electronic products.

Only then will true progress be possible in promoting sustainability and reducing energy consumption in the country.

Source: Eletrolar News Ed. 161

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