ARTICLE – ABRADISTI
CENSUS WILL DRAW THE BUSINESS SCENARIO IN ICT FOR 2023
ABRADISTI has carried out, for 12 years, the largest survey among computer resellers in Brazil. During this period, we saw several changes in the sector. Many of them have given up wanting to compete with the retail channel and sell commoditized products. With the increasing importance of IT in companies’ businesses, resellers prioritized serving the corporate market.
There are many opportunities for this channel: the continuous growth in the use of cloud computing, the security and LGPD issues that organizations are facing, and artificial intelligence, which is the main IT project identified by IT Data in large and medium-sized companies in this year. In 2022, only 3% of companies had a 5G project. This percentage quintupled in 2023.
With so many opportunities, resellers are expanding their range of products and services to meet this demand. In the 2022 survey, carried out with 1,026 resellers, 41% of them intended to hire employees, 27% were seeking to serve larger customers and those from other locations, and 80% were investing in technical training.
The 2023 survey is ongoing. We rely on the results so that distributors can learn even more about resellers and how to help them in their business.
Source: Eletrolar News #154
