ELETROLAR SHOW & LATIN AMERICAN ELECTRONICS

With new initiatives, the fair will bring back the face to face meeting, which facilitates relationships, partnerships and business.

Larger and with more opportunities to generate great business. This is the scenario that the market will encounter at the 15^th Eletrolar Show & Latin American Electronics, which will be held at the Transamerica Expo Center, in the city of São Paulo. “The face-to-face meeting, which helps so much in doing business, will be back at the Eletrolar Show”, says Carlos Clur, president of the Grupo Eletrolar.

In 2021, the fair will have initiatives that will further move the market. “We will sponsor, with flight and accommodation, the trip for a greater number of regional buyers, which will guarantee the representation of professionals from all Brazilian states and abroad. With the pre-booking system, meetings will be scheduled during the four days of the event, with exhibitors and buyers. We will also have congresses and new areas to increase business. All security protocols will be complied with”, adds the president of the Grupo Eletrolar.

New spaces, more business

In 2021, one of the highlights is the Smart Home VIP Lounge, a space for innovation and launches, with environments built for the installation of devices.

Arena Gamer is another innovative area for good business. The console category alone rose 36% in revenue from the beginning of 2020 until last August.

Another space is the Urban Mobility Arena, totally dedicated to mobility solutions, with product experimentation and lectures.

E-commerce Workshop, with all the advances and news from the fastest growing sector in the world.

Latin American Markets Workshop, a GfK panel on consumers in the main countries in the region: Argentina, Brazil, Colombia, Chile and Peru.

Reverse Logistics Debate, in which environmental experts debate the application of Law 12.305, on collection and disposal of electronics.

Check out the confirmed exhibitors on www.latinamericanelectronis.com

Source: Eletrolar News #138