RETAIL – 2019 balance and expectations for the year ahead.

Economic factors are beginning to take hold. The indicators are doing well, reforms are expected to evolve, the job market may open new vacancies, and

MARKET – E-commerce may surpass BRL 100 billion in 2020

The Brazilian e-commerce revenue should exceed, for the first time, the BRL 100 billion mark, according to the Brazilian Electronics Commerce Association (ABComm). This year,

HEATERS – Thermal comfort

  The arrival of cooler days boosts the search for portable electric heaters, great thermal comfort representatives, with sales centered in Autumn and Winter months,

MICROWAVES – Pretty and practical everywhere

by Neusa Japiassu There are several models available in the market. With new technologies, functions, designs, and sizes, the microwave translates into an option for

SMARTPHONES – Technology is like a magnet

The most important product of a mature market in which the premium line is more than desired, the smartphone should display, for a long time,


by Neusa Japiassu Taking care of the hair, changing the style and even the look are part of the personality of women, and this moves

LAUNCHES – Artificial intelligence on white line

The white line category, supported by the good performance in 2019, mainly of premium products, is added by new washing machines and refrigerators this semester.

Positivo Tecnologia is recognized in international customer service awards

Positivo Tecnologia was recognized in the 9th LATAM Award, consolidated as the main reference in Latin America in the area of ​​management and customer experience.

Lenovo lança ThinkPad T495 com AMD Ryzen™ PRO Mobile

A Lenovo e a AMD anunciaram a expansão da parceria com mais um lançamento: o ThinkPad T495, primeiro notebook corporativo da Lenovo equipado com a

Street hubs sell more than malls

In Brazil, some street centers with a high number of stores sell more than malls. Others, however, experience an emptying, caused, most of the time,